The Inspiration for Our Junior Golf Program

Bringing Golf to Kids & Teens of All Backgrounds

In 1997, the LGPA, Masters Tournament, PGA of America, PGA TOUR and USGA formed a partnership with the help of Founding Corporate Partner, Shell Oil, to lead an initiative called The First Tee. This initiative began as a way to bring golf to kids and teens that otherwise would not be exposed to the game and its positive values.

Not Just About Golf

What started as a concept to make golf more accessible to young people, turned into an opportunity to help ALL young people develop core values and learn life skills that are inherent to the game of golf. The First Tee Life Skills Experience was formulated with the help of academic, sport psychology, youth development and golf experts to proactively teach core values and life skills as part of basic golf instruction at chapters.

Expanding Junior Golf Programs Into Schools

In 2004, The First Tee expanded our reach introducing our golf program and The First Tee Nine Core Values™ in physical education classes at elementary schools through the National School Program.

Our Impact

Since our inception in 1997, The First Tee has grown into a robust youth service organization impacting the lives of more than 10 million young people and exposing them to core values and life skills that will help them both on and off the golf course.

Local Roots

The First Tee of the Triad was the vision of Winston-Salem businessman Jeffery Howard. Programming began to be offered in March of 2008 and by the end of that year more than one thousand children had been exposed to The First Tee message through after-school and outreach programs. Since that time The First Tee of the Triad has grown exponentially. In 2017, over 1,500 participated in after school classes, and nearly 65,000 students were part of the National School Program (NSP).